Dreaming of turning your passion into a thriving enterprise? 

This comprehensive 5-hour in-class workshop is designed for aspiring entrepreneurs, particularly those in craft-based industries (but applicable to any business type!), who want a clear roadmap to success.

Join me in person as I share invaluable insights from my own bakery business, offering a rare behind-the-scenes look at how I've built a successful online presence. You'll learn how I increased my website's ranking, leading to a 80%+ increase in online sales in less than one year and an organically grown conversion rate up to 50% year to date! Without spending a penny in advertising!

Confused about how you can achieve these results on your own? I'll show you exactly how! As a "one-person orchestra" – running my bakery, coaching, and studying full-time – I dedicate a maximum of 4 hours a day to the bakery. This workshop is your practical proof that my system works and can be scaled, even if you're doing it all yourself. I will show you precisely how to implement every step.

This interactive session will guide you through every essential step, from initial setup to building a powerful online presence, helping you avoid common pitfalls and gain practical experience. You'll have the opportunity for direct interaction and networking with me and other participants in a supportive classroom environment.

What You'll Learn & Do:

• Business Foundations: Understand how to register as a self-employed sole trader and with your local council (if applicable to your business type).
• Real-World Application: Follow a practical example of setting up a home-based and small retail business (using my bakery as a relatable scenario, but the principles apply broadly), with easy-to-follow steps for quick implementation.
• Pricing for Profit: Learn strategies to ensure your pricing is correct and profitable.
• Essential Paperwork: Get equipped with crucial documents and templates, including invoices and contracts.
• Legal & Safety: Navigate food labeling, allergen laws (if applicable), hygiene certificates (if applicable), and essential insurance.
• Building Your Online Presence: Discover how to establish a strong digital footprint from website to social media. I'll show you my online shop and how I've optimized my website. We'll advise on useful apps for CRM (Customer Relationship Management), finding your target audience, and creating compelling content without overspending.
• Branding & Marketing: Learn to create a strong brand identity and effectively market your business both online and offline.
• Insider Tips: Benefit from top tips and advice from a seasoned business owner, including my strategies for organic growth and conversion rate optimization.
• Q&A Session: A dedicated time for in-depth questions and discussion about setting up and running your business.

What You'll Receive:

• Exclusive Document Access: Gain access to a detailed document outlining all the steps involved in setting up your business.
• Resource Folder: Take home a folder packed with essential documents and templates to kickstart your journey.
• Coaching Discount: Receive a 20% discount on business coaching packages, designed to provide personalized support for your enterprise (details available during the workshop).

Refreshments:

Enjoy complimentary coffee, tea, delicious cookies, and fresh fruit throughout the workshop!

By the end of this in-class training, you'll feel confident and ready to embark on your journey to owning a successful business, armed with practical knowledge, digital insights, and powerful tools, all gained in a collaborative learning environment!